Clearer priorities
Investment follows business goals instead of individual tool trends.
From positioning and content through websites, commerce and AI to hosting and ongoing development: Premotion connects the necessary disciplines in one accountable team.

A new website does not fix unclear positioning. A shop does not scale without clean data flows. AI saves no time while processes remain unresolved. That is why we plan digital initiatives as one connected system.
Investment follows business goals instead of individual tool trends.
Content, design, technology and operations are decided together.
Systems stay documented, extensible and under your control.
Every building block has a defined job and feeds into the shared goal.
We analyse how all your digital initiatives work together in the context of your business model, audiences, processes and existing systems.
A clear target picture for All services separates the decisions you need now from later expansion stages.
Visible interim results, clear responsibilities and short feedback loops keep the project steerable.
Measurement, user feedback and operational experience feed into ongoing development.
Transparent decisions and visible interim results keep the implementation under control.
Goals, starting position and the most important dependencies come together into one clear picture.
We rank initiatives by impact, effort and the order that makes sense.
Strategy, content, design, technology and operations interlock as one system.
Measurable results and new requirements steer the next stages of development.
Decisions, access and documentation stay transparent and available inside your company.
From strategy, content and design to development and commerce through to hosting, maintenance and support.
We identify profitable AI use cases, train teams and build safe workflows with ChatGPT, Claude and custom automations – including governance and hands-on EU AI Act practice.
↗Commerce & GrowthStrategy, UX, custom theme, Shopify development and system integration for brands that need more than a pretty product catalogue.
↗Commerce & GrowthFrom business model and platform choice through store, integrations and tracking to ongoing optimisation: we build commerce solutions that sell and keep working behind the scenes.
↗AI & SystemsStrategic IT consulting for SMEs and family businesses: we create clarity across your system landscape, cloud, security, integrations and vendors – and stay with the implementation until it works.
↗Operations & PartnershipManaged WordPress hosting with servers located in Austria, monitoring, backups, performance optimisation and personal support – for websites that are business-critical.
↗Operations & PartnershipPremotion supports family businesses and SMEs from website, e-commerce and AI to IT, hosting and ongoing optimisation – with one point of contact, clear priorities and long-term responsibility.
↗Commerce & GrowthStrategy, concepts, Reels, TikToks, Shorts and campaign assets from a production system that delivers strong content on a reliable schedule instead of the occasional lucky hit.
↗Websites & ExperiencePremotion builds company websites that turn positioning, user journeys, content, design, development and SEO into a measurable sales system – individually planned and built in Vienna.
↗Websites & ExperienceCustom WordPress websites for businesses that load fast, run securely and are easy for your own team to maintain – from strategy and design to maintenance and hosting.
↗Websites & ExperienceWe combine user research, information architecture, interface design and conversion optimisation so digital products become easier to understand and more users take the next step.
↗Websites & ExperienceTechnical SEO, content strategy, local SEO and Generative Engine Optimization for businesses that want to appear as a relevant source in Google, AI Overviews and answer engines.
↗Websites & ExperienceWe translate positioning into a clear visual and verbal system – for websites, shops, presentations, campaigns and social content that feel like one brand instead of isolated activities.
↗AI & SystemsCustom web applications, portals, middleware and automations for processes that off-the-shelf software can't model cleanly.
↗Operations & PartnershipOngoing WordPress maintenance for businesses: controlled updates, backups, security, troubleshooting, performance and dependable development with a personal point of contact.
↗Each capability area bundles the services and solutions that are planned together in practice.
Strategy, content, UX, design, development, SEO and conversion for digital presences that build trust and win qualified enquiries.
↗Capability areaShop strategy, UX, Shopify development, integrations, tracking and content for brands whose growth must not fail on manual work or platform limits.
↗Capability areaConsulting, training, automation, custom applications and integrations for organisations that want to make knowledge available and tangibly improve their processes.
↗Capability areaManaged hosting, maintenance, support and long-term digital leadership for websites and systems that are business-critical and need to keep getting better.
↗Focused pages for typical business and technical tasks.
Strategy, content, UX, design, technology, SEO and migration for redesigns that sharpen positioning and protect existing visibility.
↗Websites & ExperiencePositioning, buying journey, content and conversion for companies with offers that need explaining and longer decision cycles.
↗Websites & ExperienceA structured UX audit combines usage data, heuristics, content and business goals into a prioritised improvement roadmap.
↗Websites & ExperienceAnalysis, hypotheses, UX, content and experiments for websites that need to generate more qualified enquiries, bookings or sales.
↗Websites & ExperienceURL mapping, content evaluation, redirects, technical checks and monitoring for website migrations without avoidable ranking losses.
↗Websites & ExperienceTopic architecture, messaging, formats and governance for content that gets found, demonstrates expertise and takes pressure off sales and service.
↗Commerce & GrowthStrategy, UX, theme development, data migration and integrations for shops that need to sell faster and be easier to run.
↗Commerce & GrowthCustomer accounts, pricing logic, catalogues, approvals and integrations for B2B sales with Shopify Plus or a well-matched custom architecture.
↗Commerce & GrowthInterfaces and middleware between Shopify, ERP, PIM, logistics and other systems for controlled commerce processes.
↗Commerce & GrowthData analysis, UX, merchandising, product content and experiments for shops that want to improve conversion and average order value systematically.
↗Commerce & GrowthBusiness model, UX, Shopify setup, payment logic and customer service for recurring orders and predictable revenue.
↗Commerce & GrowthMeasurement plan, consent, shop events, dashboards and data quality for teams that want to steer marketing and conversion with confidence.
↗AI & SystemsA structured look at tasks, data, systems, skills and risks as the foundation for a realistic AI roadmap.
↗AI & SystemsUse cases, guidelines, training, prompt standards and pilot support for organisations that want to move AI from individual experiments into everyday work.
↗AI & SystemsSecure knowledge assistants with source citations, permissions and clear quality boundaries for internal teams and defined service scenarios.
↗AI & SystemsProcess analysis, integrations, AI steps and monitoring for workflows that save time and fit reliably into existing operations.
↗AI & SystemsConcept and development of bespoke customer, partner and employee portals with the right roles, data flows and integrations.
↗Operations & PartnershipTechnical audit, performance optimisation, hardening, update strategy and monitoring for business-critical WordPress websites.
↗Operations & PartnershipFast malware removal, root-cause analysis, recovery and lasting protection for compromised WordPress websites – from the first assessment to secured ongoing operations.
↗Commerce & GrowthA planned migration from WooCommerce, Magento or Shopware to Shopify: data transfer, design, integrations, SEO preservation and a go-live without nasty surprises.
↗Commerce & GrowthTechnical SEO, collection architecture, product content and structured data for Shopify – so your catalogue and brand get found in Google and AI search.
↗Commerce & GrowthOngoing care for Shopify stores: theme upkeep, app hygiene, performance, small improvements and fast help when the store has to earn money.
↗Websites & ExperienceAudit, implementation and lasting safeguards to WCAG 2.2 and the European Accessibility Act — for websites and online stores that have had to meet legal requirements since June 2025.
↗Websites & ExperienceCookie banner, Google Consent Mode v2, consent records and privacy-friendly tracking — implemented cleanly with our own plugin, PM Cookie Consent.
↗Commerce & GrowthMeasure form and lead conversions in a GDPR-compliant way: GTM events, Google Consent Mode v2 and clean attribution — with PM LeadGen Forms as the technical foundation for WordPress.
↗Websites & ExperienceMultipage and multisite setups on WordPress: global content, central design systems and synchronised templates for organisations with many brands, locations or landing pages.
↗Industry-specific entry points with relevant processes, audiences and requirements.
Websites, portals, commerce and integrations for industrial companies that want to make technical expertise understandable and improve their data flows.
↗IndustriesDigital brand management, e-commerce, campaign content and integrations for retailers and brands with high expectations of customer experience and operations.
↗IndustriesWebsites, content, booking journeys and campaigns for tourism and hospitality businesses with seasonal, international audiences.
↗IndustriesPositioning, B2B websites, content and lead generation for consulting and professional services firms whose offerings take explaining.
↗IndustriesWebsites, portals, archives and content systems for organisations with many audiences, content grown over many years and high accessibility requirements.
↗IndustriesWebsites, course portals, content and AI workflows for education providers, academies and in-house learning teams.
↗IndustriesWebsites, project platforms, lead paths and integrations for real estate, construction and architecture companies.
↗IndustriesWebsites, customer portals, tracking views and integrations for logistics and fulfilment companies.
↗IndustriesBranding, content, websites and shops for food and beverage brands with strong stories and demanding product information.
↗IndustriesWebsites, media libraries, archives and content systems for cultural institutions, media companies and creative organisations.
↗IndustriesPositioning, product marketing, websites, content and growth systems for SaaS and technology companies.
↗IndustriesWebsites, portals and content systems for healthcare organisations and providers with high demands on clarity, data protection and accessibility.
↗Honestly labelled project scenarios show typical decisions without invented client results.
A typical project scenario for companies whose website shows many services but does not sufficiently support positioning and qualified enquiries.
↗Case studiesA typical integration scenario for product ranges with variants, multiple data sources and high demands on data freshness.
↗Case studiesA typical approach for websites with themes that grew over time, too many plugins, unclear caching and recurring performance problems.
↗Case studiesA typical scenario for teams that want to find policies, manuals and project documentation faster and use them safely.
↗Case studiesA typical project scenario with forms, data validation, notifications, approvals and exception paths that are easy to follow.
↗Case studiesA typical optimisation scenario for shops with enough traffic but uncertainty about the biggest levers across category, product and cart.
↗Case studiesA typical scenario for companies that want to reduce recurring requests and give customers secure self-service access.
↗Case studiesA typical migration scenario with a URL inventory, content evaluation, redirects, internal linking and launch monitoring.
↗Case studiesA typical scenario for brands, countries or organisational units that need to combine central components with local content.
↗Case studiesA typical B2B scenario with company accounts, price lists, order approvals and integration with ERP and sales.
↗Case studiesA typical scenario for brands that regularly need video and social content but have so far managed topics, approvals and production ad hoc.
↗Case studiesA typical operations scenario with hosting migration, monitoring, backups, an update process and clear escalation paths.
↗Evergreen content on redesigns, commerce, AI, SEO and system integration.
The key decisions on goals, content, SEO, technology, tracking, migration and operations — from the first audit to life after launch.
↗GuidesQuestions and criteria covering strategy, custom development, security, performance, ownership, maintenance and long-term collaboration.
↗GuidesA decision framework for strategy, design, development, apps, integrations, content, operations and ongoing optimisation.
↗GuidesCompany accounts, roles, price lists, payment terms, approvals, ERP integration and the key architecture questions.
↗GuidesA practical evaluation framework for recurring tasks, knowledge, content, analysis and workflow automation.
↗GuidesAn accessible introduction to AI inventories, roles, competence, usage policies and documented review processes — without replacing legal advice.
↗GuidesTechnology, topic architecture, entities, evidence and structured content for Google, AI Overviews and generative answer engines.
↗GuidesA guide to load time, interaction, layout stability, measurement methods and technical priorities for marketing and website teams.
↗GuidesData ownership, APIs, middleware, synchronisation, error handling and operations explained in plain language.
↗GuidesA hands-on guide to hosting, caching, images, themes, plugins and the database – covering the measures that genuinely cut load time instead of just polishing scores.
↗GuidesStructure, context, roles, examples and iteration: the principles behind reliable prompts, translated into repeatable patterns for everyday work.
↗GuidesGenerative engine optimisation in practice: citable content, entities, structured data and authority – so answer engines choose your pages as a source.
↗GuidesA guide to core, theme and plugin updates: prioritisation by security relevance, test processes, backups and how to handle major releases.
↗GuidesA structured overview of AI tools for marketing, sales, support, development, analysis and knowledge work – with criteria for selection, data protection and adoption.
↗GuidesERPNext, Odoo, Twenty and others: a comparison framework for open-source ERP and CRM systems – licensing, extensibility, operations, total cost and typical usage scenarios.
↗From positioning and content through websites, commerce and AI to hosting and ongoing development: Premotion connects the necessary disciplines in one accountable team.
In an initial consultation, we clarify the goal, starting position, urgency and existing systems. We then recommend a concrete next step with a scope that is easy to follow.
Yes. Strategy, content, UX, design, development, integrations and operations can be planned and delivered by one team. The exact scope depends on the strongest lever.
In 30 minutes we clarify goal, starting point and the strongest lever – concrete, honest and with no obligation.
Discuss your project