Complete mapping
Every relevant old URL gets a deliberate destination.
Scenario
Carrying existing visibility over into a new website architecture.
A typical migration scenario with a URL inventory, content evaluation, redirects, internal linking and launch monitoring.
Premotion · ViennaStrategy, content, design and technology from one accountable teamSince 2003
The typical starting point: a new navigation, but no complete URL strategy.
The scenario shows how existing search signals are evaluated, target pages are defined and redirects are tested. After launch, indexing and traffic are monitored closely.
The result
What concretely improves.
Evaluated content
Strong pages are kept, merged or deliberately improved.
A controlled launch
Crawls and monitoring surface errors quickly.
Solution building blocksA clear framework.
A clear framework.
Concrete decisions.
Every building block has a defined job and feeds into the shared goal.
Clarify the starting position
We analyse rankings, landing pages, URLs, content, redirects and indexing in the context of your business model, audiences, processes and existing systems.
Define priorities
A clear target picture for SEO migration separates the decisions you need now from later expansion stages.
Deliver in stages
Visible interim results, clear responsibilities and short feedback loops keep the project steerable.
Improve impact
Measurement, user feedback and operational experience feed into ongoing development.
Project timeline
From first sketch to a solid system.
Transparent decisions and visible interim results keep the implementation under control.
Starting point
The typical project scenario is described with its goals, bottlenecks and dependencies.
Decisions
The key architecture, content and process decisions are made easy to follow.
Delivery
The solution path connects the required disciplines in a realistic order.
Lessons learned
Transferable insights help you plan similar projects better and spot risks earlier.
Working basis
Results that keep being used.
Decisions, access and documentation stay transparent and available inside your company.
Typical results
- Documented starting position
- Prioritised solution concept
- Implementation roadmap
- Measurable success criteria
- Transparent system documentation
- Plan for operations and further development
FAQ
Frequently asked questions.
Who is SEO migration relevant for?
A typical migration scenario with a URL inventory, content evaluation, redirects, internal linking and launch monitoring.
How does the collaboration start?
In an initial consultation, we clarify the goal, starting position, urgency and existing systems. We then recommend a concrete next step with a scope that is easy to follow.
Can Premotion handle both strategy and implementation?
Yes. Strategy, content, UX, design, development, integrations and operations can be planned and delivered by one team. The exact scope depends on the strongest lever.
Ready?
Your next step should show impact.
In 30 minutes we clarify goal, starting point and the strongest lever – concrete, honest and with no obligation.
Discuss your project